The advertisement for the football match had such an effect that Shen's Restaurant's reputation was completely launched. In just three days of the match, Boss Shen had already earned back the fifty taels of gold he spent on buying the ad space. Other merchants who saw this regretted not having auctioned for the ad space back then.
After the football match ended, without Zhao Yao needing to mention advertising spaces for the polo match, merchants from other regions and foreign countries approached him voluntarily, inquiring about the advertising spaces for the polo match.
The day before the polo match, Zhao Yao held an auction for the advertising spaces for the polo match. Merchants attending the trade fair all came, and the scene was very lively.
