"We're planning to recruit some of our own designers and then create original blind box figures," Yang Ning revealed his plan.
There is a saying that taking the original path leads to a dead end.
But actually, it's not that serious; at most, it's a nine in ten chance of failure.
After all, since the concept of IP was born, globally known IPs are few, and sometimes a new IP doesn't emerge for a year or two.
Originality is extremely difficult.
Yang Ning is naturally aware of how tough this path is, but for the future development of the company, he has no choice but to pursue it.
However, if the company is to take the original route, its preliminary revenue is expected to decrease significantly.
Currently, Marte Bubble is at a stage where the money earned is just enough to support expansion.
So if we want to go for originality, the company needs to prepare a certain amount of cash to support itself through the preliminary phase.
"How much money is needed?" Chen Yiyang asked.
