Chapter 711 - Chapter 643

(Anti-theft, to be released later.) Abstract: With the progress of technology and the coverage model of intelligent networks, the rise of the game industry in recent years is evident to the public. The dissemination modes of games are no longer confined to rigid promotional methods. The influence of games has gradually expanded to all aspects of life. Correspondingly, game companies also need to integrate resources, innovate, iterate, and improve performance with the rapid development of the times. Diversification strategy happens to meet the planning needs and development goals within the game industry. Against the backdrop of economic globalization, diversification strategy, as the preferred mode for enterprise development, is equally applicable to game companies. This article uses Sanqi Mutual Entertainment Company as an example to elucidate the impact of diversification strategy on the performance of game companies.